Senior Brand Strategist – Digital

Reporting to:        AVP – Strategic Planning

Department:       Strategic Planning

Team:                    Strategic Planning, Gurgaon

Unlike any other traditional advertising agency, we are a radically Open Creative Collective. We Live and Breathe Disruption.  And for over two decades that’s been the secret to our clients’ unprecedented success in the marketplace.

\ WHAT WE NEED FROM YOU AT TBWA INDIA

This is a Digital-first role and the right candidate must have the following skillsets:

3-4 years’ experience of working on brand with digital-first approach.

Firm grasp of digital tools like GWI, Similar Web, Google Trends and other emerging Social listening tools. 

Understanding of digital touchpoints in a consumer journey.

Ability to read and analyse data to create and continuously improve data-informed storytelling.

Understanding of platforms and formats.

\ WHAT WE NEED FROM ANYONE AND EVERYONE AT TBWA INDIA

Make it matter. Aim high with your work. Really high. Craft solutions that are ambitious in their impact. Lead by example while being confident to take the lead. Be disruptive in your approach to problem solving. Be a universal thinker with local sensitivity.

Make it happen. Have the ability to work independently. Take accountability for the product. Keep helping and challenging. Be pro-active. Be always hungry for more. While you are an expert in your own role, you exhibit unlimited curiosity to improve. You manage down as well as up.

Embrace opportunities. Be at the forefront of new media, data, digital and technology opportunities. Be passionate about your role, your creativity and the agency. Be exhilarated by change – pushing and thinking about what’s next

Collaborate or die. The best work comes from blended teams pulling together from start to finish. Build and maintain productive working relationships across specializations. Fundamentally, you are a ‘we’ person, not a me personality.

Be more human. Be authentic. Treat others the way you want to be treated. You are easy to engage with and you engage with others as well. You contribute to our Disruption culture. You are open to constructive feedback at every moment.